When it comes to wine, there is no ingredient more important than location. The land, air, water and weather where grapes are grown are what make each wine unique. That is why we, as wine enthusiasts, demand that a wine’s true origin be clearly identified on its label in order for us to make informed decisions when purchasing and consuming wine. This ensures we know where our wine comes from and protects the sanctity of wine growing regions worldwide.
By signing, you are joining the growing list of Joint Declaration to Protect Wine Place & Origin signatories – Champagne, Chianti Classico, Jerez, Napa Valley, Oregon, Paso Robles, Sonoma County, Porto, Tokaj, Victoria, Walla Walla Valley, Washington State, Western Australia – and a growing list of consumers in demanding that wine labels maintain and protect the integrity of wine place names, which are fundamental tools for consumers to identify the special wines of great winegrowing regions.